by Madeline Hunt | Sep 21, 2021 | Events
Ah, the return to in-person events. Many of us are tired of Zoom conferences, and are craving human interaction. Unfortunately, Covid is still a reality we have to navigate. But, there is some good news: it is possible to host an in-person event in a way that allows...
by Madeline Hunt | May 10, 2021 | Membership and Marketing
When looking to entrust your association’s management to a management company, one of the biggest decisions you have to make is a matter of size. Do you want to work with a large management firm or a boutique agency? Both types handle membership, marketing, and other...
by Madeline Hunt | Feb 1, 2021 | Events
Traditionally, sponsorships have been the lifeblood of countless associations’ meetings and events. But as events have become increasingly digitized, the relationship between sponsors and nonprofits has become a bit strained. In the past, sponsors could count on...
by Madeline Hunt | Nov 10, 2020 | Events
As life under COVID-19 continues, virtual events have become standard practice in lieu of large in-person gatherings. After numerous Zoom conferences and virtual happy hours, we’ve quickly become aware that virtual events will never fully replace interacting with...
by Madeline Hunt | Oct 12, 2020 | Data Management and Reporting
With so much information readily available to us, the instinctive response is to use it. If you have the ability to collect data on everything from the number of event attendees to the reach of a social media campaign, it seems reasonable and responsible to track as...
